"Oh God's gonna Come through. He Always Does"

Dear reader,

Years back, I went on a camping trip—a simple escape from the daily grind that turned into an unforgettable encounter. On the trip, I met a gentleman who had lived a life full of both joy and hardship, someone whose wisdom and demeanor made him seem like he had seen it all. In the midst of a deep conversation about life, faith, and calling, I shared that I was about to embark on something big: the World Race. I explained that I was excited, but there was one big hurdle. I needed the funds to go, and I wasn’t sure where they would come from.

The man didn’t hesitate for even a second. Without pausing to choose his words carefully, he simply said:

“Oh, God’s gonna come through. He always does.”

At the time, I thought, Wow, that’s bold. That’s faith. But is it true? Now, looking back, I realize how much that brief exchange has shaped my understanding of God’s provision—and, surprisingly, how it connects to the work we’re doing in marketing today.

You see, in marketing, there’s a lot of emphasis on strategy, metrics, and conversions. And don’t get me wrong, those things matter. But what the world often misses is the divine element in all of it—the way God works through what we build, create, and share. Too often, we forget that in everything, God is the one who gives the increase (1 Corinthians 3:7). And I’ve seen this truth unfold time and again.

When I set out to raise the money for the World Race, I had no idea how it was going to happen. I had my plans, but deep down, I wasn’t sure. I knew I was doing what I was called to do, but my own doubt crept in. Would people actually support this mission? Was this all just a pipe dream?

But then, as I moved forward in faith—no matter how weak that faith felt—I started seeing God’s provision in unexpected ways. The man at the campsite had been right. God always comes through. He doesn’t always work in ways we expect or on the timeline we envision, but He is faithful.

And this is where it ties into our mission today. Marketing isn’t just about clever ads or attractive graphics (though, let's be real, those matter too). It’s about trusting God with our resources, our talents, and our dreams. Marketing for a faith-driven organization should carry this same bold faith. It’s about knowing that, as long as our hearts and hands are aligned with His will, He will bring the growth—whether that’s in conversions, engagement, or lives impacted by the gospel.

Remember the story of the widow’s two mites? (Luke 21:1-4) A poor widow gave her last two coins, and Jesus said she had given more than all the rich people who contributed large sums. Why? Because she gave with a heart of faith, trusting God for what she had—and God saw her sacrifice.

This is the essence of kingdom-driven marketing. We may not have all the resources, the flashy campaigns, or the massive budget to throw around. But we have God, and He works through the little that we have. If we dedicate our marketing to advancing His kingdom, He will multiply our efforts. That’s how kingdom work works—when it’s done in faith, with a heart that trusts God's provision.

But here’s the challenge, and it’s an urgent one: We often settle for less because we’re afraid to trust God for more. We get so caught up in the practicalities and the “how” that we forget the who. We forget that God will come through. He always does.

If you’re in a season of doubt—whether in your marketing efforts or your personal life—remember that God’s faithfulness doesn’t depend on the size of your budget or the success of your last campaign. It depends on your heart and your willingness to trust Him with what you have.

So, if you’re building something for God’s kingdom, whether it’s an agency, a ministry, or any kind of work in His name, take a step of faith. Don’t hold back. Don’t shrink away in fear. Trust that God is with you, and He will provide—just like He always does.

And don’t forget to invite Him into every part of your marketing strategy. Dedicate your efforts to His glory. Seek His wisdom, and trust Him for the increase. He’s faithful, and He will come through.

Sincerely your humble kingdom marketer,
Mitchell